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Case study
Kinetic type studies
Experiments in motion and processing focussed loosely around the theme of kinetic typography.
The following are a series of experiments to explore Processing as a tool for creating kinetic type in brand and campaign work. The constraints for the research were a monochromatic palette designed around New Haas Unica and Inter.
Above is a short creative exercise to highlight the launch of Inter V, a variable version of the typeface. And secondly an experiment with type glyphs inside a physics engine to create controlled but unexpected outcomes.
Processing is an exciting technology for creating unique and unexpected design outcomes. Highly recommend joining the community :)